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Monday, February 25, 2013

New Treats: Custom Session Albums

For the past year and longer I've been working completely digital.  I loved the simplicity of it all, creating beautiful images for my clients, and then being able to offer them a CD of high resolution digital files for them to keep and create their own pieces.  It was a win win situation for both my clients and me- or so I thought.

Throughout this past year, I'd get the same email or note over and over.  A client had misplaced her disc and was hoping for another copy.  Or six months after the session (sometimes longer) the client was at a loss as to what she should order and from where.  I was shocked that so much time had passed before discs were discovered lost, or images were even being considered for print, and then I realized that I was at fault.  

The more I thought about this, the more I realized I was short changing my clients.  After all, isn't it my job, my responsibility, to walk my clients through every step of this amazing portrait experience, from our first phone call, until that very last image is displayed?  Shouldn't my clients be able to rely on me to advise them on how best to show off these precious portraits?  They've trusted me to create beautiful pieces for them- is it ok then for me to just hand them a disc and say "Good luck with that!"?  No way.

And so I decided to change things.

Now rather than offer the moon and the stars and every single product under them, I decided to start simple so as not to overwhelm us all!  I thought long and hard about what types of products my clients would like- both my family clients and my high school senior clients.  And through this process I have begun putting together a fantastic menu of amazing goodies for everyone.  I plan to showcase them, bit by bit, here on the blog.

A few weeks ago, I showed off the new sticky albums, which I know my high school seniors will love!  Today I am sharing my Custom Session Album!  This is definitely a piece that we ALL will love- my seniors, their moms, my family clients, and me!


I cannot wait for clients to see this album.  The pages are super sturdy and thick, yet delicate and luxurious in texture.  I love the rounded corners, and I love that I can customize each album to fit the style, colors, and personality of each client and each session.  


And check out how the binding lays flat!  This allows for gorgeous full page spreads and also lets my clients display their albums open, on portrait stands, like a classic art piece.



This is definitely one of my favorite new pieces, and I cannot wait to start creating them for my clients!  

And for those of you still wanting those digital files, don't worry.  They're still available.

The menu is truly fabulous, complete with options to order a la carte, or even create your own package!  It's all about customizing your portraits, and then your pieces, for YOU!

This year is going to be amazing!

Keep smiling!
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